Bitcoin

Ethena integrates with TON to deliver neobank-like experience through Telegram

Ethena Labs, the transmitter of the USDE synthetic dollar, announced a partnership with the Open Network Blockchain (TON) to present the USDE in Telegram. This decision will allow users of the social messaging application to send, save and spend the USDE on the platform.

Ethena Continent integration as one of its larger ones, because it allows millions of people to access the yield stablecoin. Telegram has about a billion users, and Ethena hopes to take advantage of it to extend the distribution of its products.

He said:

“Telegram has a truly global distribution between its billions of users, with a presence in emerging economies in regions such as Asia, Africa and Latin American users in these countries can now benefit from a Dollar savings vehicle accessible worldwide via the Ethena USDE in their Telegram application.”

The partnership with Ton will allow Ethena to integrate the USDE into all the main non -tone keeper portfolios and the integrated guardian telegram portfolio. The USDE will be usable on all decentralized financing protocols on tone, which allows it to save for multiple challenge purposes.

Telegram users can also mark their USDE and get USDE tons (TSUSDE) to win awards. Beyond the marked USDE yield, tsusde holders can also reach 10% on their assets up to 10,000 tsusde. However, these additional rewards are only for eligible users, and the company did not make the criteria public.

Ethena's partnership complies with its roadmap

Meanwhile, the integration with Telegram conforms to the roadmap that the Stablecoin transmitter published in January. In the roadmapThe founder of the protocol, Guy Young, said that he will offer a Neobank experience via Telegram, and this will allow him to compete with Tether as a key protocol in the Defi ecosystem.

He reiterated this potential in his last announcement, noting that the safeguarding of accounts via messaging applications is not a new development. According to Ethena Labs, Alibaba and Tencent's digital money market funds experienced $ 265 billion in 850 million users at their peak.

The USDE believes that it can reproduce this success on Telegram when users fleeing local inflationary currencies can easily take on and gain return on their dollar savings.

He said:

“Our integration into your offers a user experience similar to these funds with the additional benefits of the Susde superior APY profile compared to risk -free rates.”

Beyond the savings, Ethena also plans to allow direct integration of payments for the USDE with Apple Pay and Debit cards. However, he intends to launch a tonne flow card that will allow users to spend their tsusde awards by summer.

Ethena integration could stimulate your

Meanwhile, the news of the partnership represents a positive development for tone blockchain, which has seen its activity decrease since mid-2024. The network was one of the best performers at the start of last year due to the success of click-to-bearn games, which attracted millions of users in the hope of withdrawn from Airdrops.

However, activity decreased after the interest of mini-games decreased due to disappointing aerial rewards. With this, the Ton network has experienced a limited activity, with Pluging of the decentralized exchange volume (DEX) And the transactions also taking a blow.

Ton DEX volume
The volume of tone dex trading has experienced consecutive drops since November 2024 (source: Dune Analytics)

According to DefillamaMetrics such as channel costs and applications of applications have landed considerably, while the total locked value (TVL) fell to $ 133.5 million, against a peak of $ 775 million in July 2024.

Mediocre performance of the network affected the native tone token, which is negotiated at $ 3.175 after falling from 42.28% year to 61.5% compared to its advanced price in June 2024. Make an interesting fact, not even the new positive of the Ethena partnership and the general upward trend of the last hours.

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