Forget the graphics and the Tokenomics for a second – the billionaires of the crypto rewrite the game book on the way in which wealth is spent. One launched a spacex mission of $ 55 million on the posts. Another made the headlines by buying the Eurovision trophy during an auction supporting Ukraine. One literally buried for $ 2 million in treasures in the United States, while another guard with an orangutan as a pet. And let's not forget the guy who ate a banana of $ 5 million on stage.
These are not only flexions – they are noisy, chaotic and often engineering public relations. And they say more about the culture of crypto than any white paper. In this article, we will dive into some of the most bizarre, surprising and fascinating investments made by the billionaire crypto – and more closely examine one of the most elusive parties of their identity – and more importantly, which their expenses reveal on the scale of their wealth. One thing is certain – we are all a little curious to know how the rich spend their money. Because when cryptographic billionaires disappear, things tend to pass by spectacle calculation sheets.
To better understand how cryptographic billionaires behave financially, it is useful to examine the recurring models of life that shape their approach to wealth and influence. Many of them fall into a mixture of three archetypes: the minimalist, the manufacturer and the extravagant. Some – like the Vitalik Buterin of Ethereum and Gavin Wood by Polkadot – favor low profile lives, concentrating their fortune on research, philanthropy and the growth of ecosystems rather than luxury.
Others, such as Brian Armstrong de Coinbase or Volodymyr Nosov from Whitebit, are tireless manufacturers who channel their wealth in the blockchain infrastructure and public initiatives, while remaining firmly in public eyes and actively shaping their public figures.
However, the most flamboyant side of the crypto is impossible to ignore. From the Flashy wardrobe of Richard Heart to the art titles of Justin Sun, these figures live boldly and visibly. Even manufacturers like NOSOV sometimes enter this world – its purchase of Freddie Mercury's car suggests a taste for symbolic flair. In the end, these characters reflect more than the ego; They serve strategic objectives – shifted confidence, strengthening the identity of the brand or expressing values deeply held by action.
The crypto treasure hunt of $ 2 million no one has yet been resolved
One of the most folding cryptographic waterfalls comes from the American Millionaire John Collins-Black, which has literally transformed the treasure hunt into the form of art. Inspired by the famous buried Treasury of Forrest Fenn, Collins-Black, whose estimated net value allows projects of several million dollars like this, has hidden five chests of a combined value of $ 2 million across the United States-and coded the indices of their locations in a book which he wrote Treasure inside.
Among the buried articles? A physical bitcoin of Casascius, a Colombian emerald, a rare Pokémon Shining Charizard Card in 2002 and a bowl of dessert which formerly belonged to George Washington. If no one finds them, he says, he will publish new clues every 8 to 10 years. Because why just Hodl when you can hide your bags like a pirate?
The flexion of $ 55 million which left the orbit of the earth
What is the ultimate Flex for a crypto millionaire? Apparently, it's going into space. In March 2025, Chun Wang – Co -founder of F2Pool and Paptfish – became the first cryptographic billionaire to finance entirely and to board a spatial mission which orbits the earth on the two poles. The mission, called FRAM2, cost Wang $ 55 million. But it was not only a Joyride – Wang and its international crew conducted 22 experiences, including the first X -ray scan of a human body in the space and culture of fungi in microgravity.
According to several sources of the cryptography industry, Wang's net value is estimated at more than a billion dollars, largely accumulated by early mining operations and investments in infrastructure in the blockchain space.
Wang is not alone in the ambitions of cryptographic space. Virgin Galactic also accepted Bitcoin payments for space flights, with the first seat funded by the crypto bought by a Hawaiian investor for $ 250,000 in 2013. Galactic gains, in fact.
5 million dollars bananas that fed the threshing machine
Justin Sun has made things go by to the next level – eating in literally the Banana infamous of Maurizio Cattelan, actor, during a live event in an advertising of $ 5 million. Originally sold at Art Basel Miami for $ 120,000, the banana recorded on a wall has become an instant meme in the art world.
Sun transformed the viral piece into an infused crypto performance show, saying that its version involved complex licenses, media production and public relations orchestration – repelling the total price north of $ 5 million. Parties with equal absurd and strategic parts, the waterfall cemented its status of one of the most flamboyant showmen in crypto.
When your crypto wallet bought you a zoo
One of the most scandalous demonstrations of cryptographic wealth came from Djordje Novakovic, a flamboyant trader who nicknamed “James Bond of Crypto”. After winning more than 30 million pounds sterling via Forex, Crypto and NFTS, Novakovic did not simply make folies on supercars, private jets and luxury watches – he went so far as to keep an orangutan for pets. The exotic primate, living in its sumptuous domain, has become a symbol of Novakovic's taste for the eccentric – and it is not the only exotic pet he has.
Djordje also holds the company with a baby tiger. His social media has become a decadence catalog: creative costumes, champagne showers and yes – a literal monkey in the background. It was not only a question of displaying wealth – it was a question of making a surreal identity where the value of the shock and the extravagance became a strategic personal brand.
He did not go to space, he raised the commercial value of Eurovision
There is Volodymyr Nosov, founder and president of Whitebit Group, who made the headlines by buying the Eurovision trophy won by Kalush Orchestra for 500 ETH, which is less than $ 900,000. Yes, we finally know how much a Eurovision trophy is in crypto. What about Nosov?
He seems to be one of those billionaires who prefers music on Mars. With the support of Whitebit – whose capitalization said about $ 38 billion – Nosov positioned itself among the most financially influential figures in the crypto. Beyond Eurovision, he has also acquired Freddie Mercury's classic Rolls-Royce for $ 11 million and even took a daring step in sport by buying a football club-only seems natural when your billionaire status is almost any acquisition of titles feels like a movement of power.
So … What is the next step?
A Colosseum funded by the crypto where the gladiators are fighting for the NFT? A zoo where each animal is named after a piece of meme – aspire to Shiba le Lémurien and Doge le Capybara? Or maybe a rocket launch that seriously logo on the moon?
Star image via Shutterstock
