Check out the smart market, the winner of the 2024 start -up winner Delaware City/Supply Chain Technique (Saas AI)

Special start -ups in the 2024 winners' interview interviews are the celebration of all this year's technical masters. You have earned it! The Hackenoon community can't wait to find out more about your journey!
Tell us about you.
Wise Market is a North -American technology company that builds the next generation of intelligent B2B supply chain supply chain infrastructure. Our mission is to facilitate the procurement of companies, while helping manufacturers directly reach out to qualified buyers. We connect both sides of the supply chain and global manufacturers-AI, real-time data and predictive automation via a single platform. We imagine a future where supply chains are smoother, durable and accessible – replacing fragmented, manual processes with intelligent, efficient and transparent cooperation.
Tell us how your startup changes the world.
The wise market again defines how the world's sources, buy and move goods. We build a AI-support B2B platform that eliminates inefficiency, reduces costs and strengthens global supply chains-special often for abandoned small and medium-sized enterprises.
By promising direct access to manufacturers, real -time demand for demand and predicting procurement, we give companies tools for making smart decisions and making more sustainable. Our ultimate goal is to become an intelligent infrastructure that allows global trade – to make supply chains faster, more transparent and radically durable.
What distinguishes you from the competition?
The wise market is distinguished by connecting the in -depth world of the real world supply chain. We do not only list suppliers – we build an intelligent infrastructure that predicts demand, consolidates purchasing power and automates the procurement from the end to the end. Our platform is unique bilateral, serving both buyers and manufacturers with real-time visibility, chip-based tracking and AI-controlled negotiation tools. What makes us truly different is our focus: we don't try to serve everyone-we are built to give the under-service backbone of the economy: small and medium-sized companies.
What does this mean that this title won?
Winning the title of 2024 startup in Delaware City was honest – we are still in pilot mode – but incredibly energy. This highlights the continuing efforts that we offer to create a meaningful technical solution to the challenges of the science supply chain. This recognition encourages us to continue innovation, to grow and push the boundaries for their companies to amplify here. We are incredibly grateful to the Hackenon community and everyone who voted. This victory is not just for us – it is quietly for all undervalued teams, but when building boldly behind the scenes.
What do you love with your team and why are you for this mission?
I like how our small, closely related team-team with our co-workers-hows the effort to reflect on how the world's sources are moving, moving and connecting. We have worked flexible, fast and deeply collaborated. For us, innovation is not just about features – it is about asking the right questions, testing bold ideas and obsessing to create real value for the companies we offer. We are not just building a product – we build the future of procurement. And it is because of this team that we really believe that we will get there.
What milestone was your startup's biggest turning point?
In the early days we twisted our wheels – we pursued the revenue from the side markets just to prevent cash from burning too quickly. Our biggest turning point came when we stopped trying to sell and stepped away from adjacent markets that disturbed us from our real mission. Instead, we focused on the product laser and how our solution could simplify the real actions of our customers.
We supported what made us different: consolidating demand, predicting procurement and direct access to the manufacturer. This shift deeply reflected with our early partners – not because we had all the features, but because we solved the right pain points. We are still in pilot mode, but the product-user alignment became clear at the moment we started designing with them.
Lesson: Product – Market suitability does not mean features or schedule – it is hard to listen, quickly adapt and courage to focus on what really matters.
What is one of the valuable lessons you learned this year to pass on to other start -ups?
Speed does not only mean fast construction – it is quickly focused. Don't try to do too much too quickly. Learn to say no – to distract, noise, everything that does not match your main mission. As we focused on solving one real problem in one real user group, we began to build up. In 2025, we are looking forward to scaling this focus – expanding, our AI opportunities and the pilot's successes for a permanent effect on the entire supply chain industry.
How do you imagine your industry evolving in the coming years and how will your startup continue?
Global supply chains shift from reactive and fragmented intelligent, connected and durable – and this conversion accelerates. In the coming years, we will see the enormous introduction of AI-based procurement, real-time data, and the huge introduction of decentralized procurement models that reduce addiction from individual regions or intermediaries. Regulatory pressure, climate risk and geopolitical uncertainty force companies to think not only about how they buy, but also from who, where and why.
The wise market is built for this future. By combining predictive AI, direct access to manufacturers and a platform that centralizes procurement information, we allow companies – especially SMEs – to operate faster, smarter and more sustainable. Our advantage is due to the real pain points, the construction of users and the expediency scaling.
How do you plan to accept the responsibility of this title in 2025?
This recognition encourages our determination to go beyond. In 2025, we intend to use this momentum to build the goal and prove that the bold ideas of lean teams can be redesigned throughout the industry. We will continue to challenge the disputed procurement models and forward the intelligent, inclusive and more durable supply chain to all sizes. Our goal is to make this title a real traction- more confidence, more partnership and meaningful impact.
What goals do you expect to achieve in 2025?
The main goals of our 2025 year include:
- Successful scaling of the pilot with our previous partners
- Integration of the expanding manufacturer around the world in our original target market segment
- To deepen our AI opportunities to predict and automate a smarter demand
- Strengthening our platform supply chain traceability through blockchain technology
- Ensuring strategic partnerships and funding to accelerate market adoption
Every milestone we reach is brought to our vision: to make intelligent procurement accessible, sustainable and scalable for companies of all sizes.
2024 has been crazy, with all new techniques and all the fluctuations in geopolitics. What are their impact on your startup and your whole industry? Be as short or as detailed as you want.
In 2024, as in 2021, when the idea for the first time, the idea was another alarm call for global supply chains. Geopolitical tensions, inflation and instability derived from companies – especially SMEs – that fragile, relying on a centralized procurement model is no longer viable. At the same time, AI and the automation explosion opened new doors to think about how we work. For the wise market, it confirmed that we would solve the right problem on time. We doubled in the construction of a platform that helps companies react-pre-obtaining, diverse supplier access and real-time visibility. In 2024, chaos did not slow us. This gave our mission more clarity – and more urgent.
We would like your feedback on Hackenon as a technical publication! How has your experience been with us?
Hackenoon is a rare platform that truly votes to builders. As a startup, we have appreciated visibility, freedom of storytelling and the opportunity to communicate with the global tech audience without gatekeepers. The victory of the 2024 starting of the year through your community-based process gave us tremendous impetus only in terms of visibility but also on validation. It is capable of seeing a platform that values the voices of the resulting voices, deep technique thinking and the impact of the real world.
Thank you for making room for start -ups like ours to see and hear!
Do you have the words of wisdom you want to share with us?
Large vision. Solve one real problem. Obsessively and relentlessly. Oh! And at some point stop listening to everyone. Too many advice kills clarity.
On Hackernoon Year's Start -ups
The 2024 start -ups are the community -centered event of Hackenoon flagships, celebrating start -ups, technology and innovation spirit. Currently, in its third iteration, the reputable Internet award recognizes and begins with all forms and size start -ups. This year, over 150,000 units will participate in 4200+ cities, 6 continents and 100+ industries to crown the best startup of the year! Millions of votes have been given in recent years, and many stories have been written about their bold and growing start -ups.
The winners will receive a free interview on the newspaper of Hackenoon and Evergreen.
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